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April09

Convention Bag Reveal: Behind the Scenes

We’ve been teasing you with hints about this year’s convention bag . . . and finally, the day has arrived!

To start off, I want to show you what goes on before we hand you your bag at an event. 

It starts by taking an inventory of what types of bags we’ve had in the recent past: leadership bags, convention bags, Founder’s Circle bags, Grand Vacation bags—all of them. Then we take a look at what’s trending, what we think you’ll like, what we think you’ll use, and what we think will be most useful. 

Soon we have a pile that looks something like this.

Which bag do you think we chose?

Let me tell you a little bit about the bag we chose and why it was chosen.  First off, I wanted the bag to be useful to you. I wanted you to carry it on a regular basis. PLUS, I wanted it to be different from any bag we’ve done before.

I believe we met all of those goals. 

Here’s what I’ll tell you about this year’s bag.

  1. It’s not big. It won’t hold all of your Make & Take supplies. It won’t even hold your catalog.
  2. It WILL hold your e-tablet. Not only that—it will protect it and keep it safe.
  3. It’s a FANTASTIC color. (Red . . . Real Red.)
  4. It has great pockets for your phone, your lanyard, your business cards—perhaps even a swap or two.

Let me give you some advice: bring something else to put all of your swaps in, because this bag is what we farm girls might call “small and handy.” We would not call it “large and holds lots of stuff.”

What’s our process for creating an event bag? First, we start asking around.

Surveying.

Getting opinions.  (In case you wondered, Stampin’ Up! employees have a lot of opinions.)

Finally, after we settle on the style, we decide on color(s), which pockets we want where, whether we should have zippers or buttons, etc.

We work with the factory through the whole process.

We get fabric swatches to approve both color and texture.

We get samples of the quilted fabric so we can decide how big to make the pattern.

We look at pulls samples.

Do we want a snap or a clip?

We get pictures from the factory along the way, and finally we receive our first sample. (We had five sample bags for Inspire. Create. Share. 2009.) 

We pick the bag apart and make a list of everything we want to change. Then we get a second sample.

We make another list, and wait for another sample.

FINALLY, we get a draft of what we want. We send it off to the vendor where THEY take it all apart and figure out how to make 8,000 of them. 

We give the final “okay” only after we have seen a sample come through that is exactly the way we want it. Then, we wait for the pallets and pallets of bags to arrive in the warehouse. 

Want another sneak peek? Did you notice the pen in the photo of the inside? 

Not only is it a pen, it’s a stylus for your tablet!

The only way to get one of these delightful little bags is to come to convention. Registration is open for demonstrators AND guests. Classes are filling fast, so register now! 

Not a demonstrator?  Guess what, if you sign up to become a demonstrator BEFORE registration fills, you can come to convention for FREE. Yes, FREE

Yes, that means you can have this bag for FREE!

Just ask your demonstrator how to sign up.  We’ll see you soon in Salt Lake City!

Angie G.
Event Producer

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  • Carolyn Rice

    Dec 20

    Whoo Hoo!! It's finally time!!

  • Ellen Barner

    Dec 20

    I wish I had seen this earlier - Was it posted to the demonstrator website? I'm so excited to get this bag on Wednesday!! :)

  • Marti Crapo

    Dec 20

    Awesome Bag!! Love the colors and style

  • Leslie Scudiere

    Dec 20

    Love the color and design. A little disappointed in the size, but love it anyway!

  • Beth Waldeck

    Dec 20

    Nice work went into the bag, but it would serve no purpose for me at all. I have a bag specifically for my tablet that holds all the necessary travel accessories and can be locked. This makes a nice little purse if you're into that sort of thing, but I'd rather have a large bag to hold everything during a convention. A place to put giveaways, swap items, a water bottle, etc. I'm not sure any man would really be comfortable carrying this either. I'm sure most demos are women, but there are some men and I doubt they'd want to carry a purse. Just my two cents.

  • Carolyn Libby

    Dec 20

    Love it, I have a handbag simular to this bag and love it. It is easy to carry and easy access. Thank you, this is my first convention so am real excited to have the honor in the participation in all the fun

  • Leslie Lami

    Dec 20

    I think the bags r

  • Leslie Lami

    Dec 20

    I love the color. It will catch your eye. Nice way to carry the my apple.

  • Gay Ferland

    Dec 20

    I personally think one of the perks to going to convention is the NEW bag! I attended 10 conventions and 3 bags were the worst...cream colored one, Kansas one on wheels, and a black one which was so heavy to carry. SU! You created a "Vera Bradley" bag this year, only better!!! I love SU! You rock!!! Woo Hoo!!!

  • Linda Welter

    Dec 20

    Love the colors you all have chosen; a very "everyday

  • Linda Welter

    Dec 20

    Love the colors ya'll have chosen....it looks to be a very "everyday" useable bag.

  • Gina

    Dec 20

    Can't wait to be at convention.....cool bag. I have been a demonstrator since 1992......can we please have a purple bag, soon!

  • Wendie

    Dec 20

    Instead of "what are the two colors"? I should have asked "what are the Stampin' Up! names of these colors - hard to tell on the computer screen. New In Colors maybe?!!

  • Ree Nathan

    Dec 20

    It's a fabulous bag and I loooooove it! Thank you for the insights and design planning! Quite a process that we should all appreciate! Thank you! See you in July!!

  • Gerri Daniels

    Dec 20

    This bag looks awesome. This will be my very first convention and this bag, count me blessed!

  • Lisle S. Stilwell

    Dec 20

    I love the thought and planning that went into this bag!

  • Wendie Waldman

    Dec 20

    I love this bag - what are the two colors?

  • KERRY HANSING

    Dec 20

    LOVE THE INSIDE SCOOP! RED IS MY FAVORITE FASHION COLOR AND NOW I KNOW WHAT TO WEAR TO CONVENTION TO COORDINATE WITH MY BAG! Yes, my message was in all caps and I was shouting with excitment. Join us ladies for a fun few days with people who love what we do, share ideas, and create together..

  • Priscilla

    Dec 20

    A read a few negative comments...so if you don't like your bag I would gladly take it off your hands.

  • Janet Fairchild

    Dec 20

    Love it. Not knowing anything about this I had just ordered a red cover for my tablet . It will look great

  • Twila Davis

    Dec 20

    Love this bag! Can't wait to get mine.

  • Zoe Farmer

    Dec 20

    Love it, just the right size. I have major back problems and the big bags just kill my shoulders. I'v found the bigger the bag the heavier they get. The pen with the stylus it the cherry on top!!

  • Beverlee Morales

    Dec 20

    I love it! Red is my favorite color too, really, real red!!! Thank you so much, I'm already having fun and I'm not even at convention yet!!!!

  • Rosemary Paul

    Dec 20

    I think it is quite pretty. Real Red is my second favorite red, the first being Cherry Cobbler. I really, really thought, so much so that I bet a friend a free stamp set, that this year's color would be either Calypso Coral or Crisp Cantaloupe. Oh well, I lost the bet!

  • Brenda Pearson

    Dec 20

    thank you for a different bag. Red will be perfect for fall. Driving to SLC from eastern NE in July love the down time to prepare for convention. Bringin my daughter for special time together. See you in July.

  • Susan

    Dec 20

    sad feeling today, as it's not my year (financially!) to attend convention; a huge highlight of convention is theee bag; thanks for a peek of what's to come for convention 2014!

  • Diaana Keith

    Dec 20

    Perfect! Smaller bag..less shoulder pain! And I just got a tablet!!!

  • Diane Brubaker

    Dec 20

    Love this color and bag. Always amazed at what you folks come up with.

  • Bambi Weinberg-Tuttle

    Dec 20

    Good choice Angie and all!!!! All 8000 of us will be able to be spotted for sure in SLC with our Real Red bags....I love color and this really is the brightest bag I have in my convention collection!! I hope to inspire, create and share with anyone who asks...

  • Connie Smith

    Dec 20

    wish I could come.. been a demo 11 yrs.. never gone yet.. maybe someday.

  • Kathie Dakhil

    Dec 20

    Love seeing the process! Very thoughtful! Love the bag and color.

  • Maria D

    Dec 20

    Gosh, you go through a lot to get a great bag made just for us! Can't wait to get mine - Love It!!

  • Tiffany Pline

    Dec 20

    LOVE LOVE LOVE this bag! can

  • karen beavers

    Dec 20

    I would love to come to convention but because of my work I cannot. I think demonstrators should be able to order in the Momento Mall after convention.

  • Christine Thomas

    Dec 20

    LOVE!!!

  • Carol Valentine

    Dec 20

    I can't wait!!!!!! Hotel! Check. Convention registration ! Check. Flight! Check. Swaps!!!! Oh no, I better get busy. And I love the bag.

  • tanisha larsen

    Dec 20

    i can't wait. coming with my best friend and the one who signed me up . so excited.

  • Betty J Squires

    Dec 20

    I would use it as a hand bag.

  • LB

    Dec 20

    Glad so many people like it. I don't. WAY to small for anything I carry. Don't know what I'll use it for :(

  • Joan Clauer

    Dec 20

    Thank you for telling us how production for an item takes many hours of time and listening as to what would be best for your demonstrators. I am a customer and thanks for making my demonstrator HAPPY!

  • Dorine Harris

    Dec 20

    OOOOOO, I love it.

  • Donna Clark

    Dec 20

    www.createbyhand.stampinup.net. going to convention First time..really glad to go.

  • AnnMarie Lonas

    Dec 20

    Love the idea but would prefer another color because I'm really not a 'red' person.

  • Tanya Arnold

    Dec 20

    Love the bag!!!

  • Donna Centamore

    Dec 20

    LOVE LOVE LOVE this bag....

  • Brenda Myers

    Dec 20

    Ok, is it red?? On my screen most of the pictures look Melon Mambo-ish.

  • Anne Brown

    Dec 20

    Woo hoo...love this bag...and so glad I am getting one!! :-)

  • Maureen Gold

    Dec 20

    Love the bag. It's perfect! Can't wait to get mine!!!

  • Linda Sartor

    Dec 20

    Love it I love red good size

  • Sandra Warford

    Dec 20

    I think it is SUper!!!!!

  • Linda Haupt

    Dec 20

    I don't have a tablet-------But now I may have to get one!!!!! I love the color,the pockets and the pen stylus! that will work great on my square. Is convention tomorrow?????

  • Carolyn Watrous

    Dec 20

    Appears to be nicely designed. I could not tell if there is a padded shoulder strap. The pen is really a nice touch! Thank you for all the times and effort put into the design and production of these wonderful event bags.

  • Carol Cartiveau

    Dec 20

    It is a Travalon bag...fabulous! Hope there will be extras for sale later as I am unable to attend Convention this year!

  • Debi Krebsbach

    Dec 20

    The bag is perfect. I have one I can really use for everything.

  • Patti Paas

    Dec 20

    I am JAZZED - Love it!!!

  • Rhonda Murray

    Dec 20

    Can't wait to see it. Red is my favorite color

  • Melanie Paulo

    Dec 20

    I like the look of it. It looks like it is compact and will hold your most important items safely. I wish I could go to convention. Maybe next year.

  • Mary Smallidge

    Dec 20

    It looksgreat!!!!! Lots of neat little storage sections. I can hardly wait to get mine!!!!!!! Thanks Stampin' Up!

  • Jane Marshall

    Dec 20

    OMGoodness! I am getting so excited!!!

  • Rose Ward

    Dec 20

    Love the idea for the tablet and the bag.... BUT I AM STILL in love with our Leadership bag!!!!!!!!!!!!!!!!!!!!!!!!!!!!! THANK YOU !!!!

  • Sharon Schoenborn

    Dec 20

    Love the Bag. Great job Stampin Up Staff. We love you

  • Marion van Eijsden

    Dec 20

    Oh my.... what a lovely and fantastic bag! So great for daily use and showing my love for Stampin' Up!

  • Cathie Laurain

    Dec 20

    OOOO My if I was excited I am REALLY excited now red WOW my favorite color now I guess I will have to buy me a tablet before I come I JUST AM SOOOO GEEKED for this years convention

  • Tammie Rundle

    Dec 20

    Woo Hoo!!! July is sooooo far away! But I'm in, yes, I'm in!!!! Can't wait to get there:)

  • Stacey Lane

    Dec 20

    This is beautiful! I can't wait to get my hands on it! I love the color!

  • sherrill graff

    Dec 20

    I love the bag, but most of all I love the care that went into making it perfect for us. I have attended most conventions for the last 23 years and the bag is something I realy look forward to. I also love thoes pop up trash cans to use at our events and my hostesses/customers have been begging for more. hint hint Thanks again for ALL you do! I love convention!!!

  • Lois Crandell

    Dec 20

    Darn! I want that bag. Can't go to convention again this year. It's my 15 year anniversary with SU and had intended to go, but found out a couple weeks ago my mom has cancer. She is 93! Will spend my time with her instead!

  • Deborah Babcock

    Dec 20

    adorable bag love it!!!

  • Tricia Guy

    Dec 20

    Looks like a very cool, USEFUL bag. :-)

  • Ann

    Dec 20

    Soooooooooooo I'd be happy to test drive this gorgeous Convention bag for you to give you feedback on durability etc prior to your Convention ;) fingers crossed it makes it Down Under! Thanks for sharing the process with it - love these sort of blog posts as I like to know the thinking process.

  • Linda

    Dec 20

    Want a new bag for your tablet? This is what we will be getting at convention this year. IF you are thinking of joining, I would love to have you on my team.

  • Stefanie McKenitt

    Dec 20

    I like it especially to fit my mini iPad . Nice change. Like the color and quilting. Will use it as my purse and then bring another bag for caddy and swaps. Love the red. Thank you SU

  • LeeAnn Greff

    Dec 20

    Fabulous choice Angie. Love it!

  • Maureen Paynter

    Dec 20

    Love it

  • Anna Mathieson

    Dec 20

    Love this bag! And really really hoping we get it at South Pacific Convention! Red is my favourite colour :)

  • Mandy schneider

    Dec 20

    Super cute! Now I'm sure your just waiting for all the complaints :(

  • Kay Kalthoff

    Dec 20

    WOW! Wow! Wow!!! Love, love, love!!!

  • Bev Gerard

    Dec 20

    Eeeeeeeeeeeeeeeeeps!!! Did you hear me squealing all the way from Texas?! I LUV it already!

  • Michele Pelky

    Dec 20

    Love it.....CAN NOT WAIT!

  • Sylvia

    Dec 20

    RED is my favorite color! Can't wait for Convention!

  • Lyssa Zwolanek

    Dec 20

    AHHHHH I love it!!! and it's RED!!! Hooray!!! Thank you so much for all your work. We are so excited! I am telling everyone I know they have simply GOT to go to Convention. There's nothing else like it in the world.

  • Kay Cogbill

    Dec 20

    Adorable! Love it!!!!

  • Sue Begger

    Dec 20

    I can see myself using this for a long time! Great bag!

  • Debra Burgin

    Dec 20

    What a great post and a treat to see what's ahead! I was excited yesterday when I registered, but now I'm positively wild! Love the bag and appreciate all that goes into the design.

  • Karen Leavitt

    Dec 20

    Glad it is my fav. color.

  • Michelle Suit

    Dec 20

    AWESOME!! I LOVE IT! :-) Can't wait to see it in person!

  • Susan LaCroix

    Dec 20

    Love, love, love it! Can't wait to get it!

  • BRIAN KING

    Dec 20

    WOO HOO! What a wonderful sneak peek, and what a great bag!

  • Charlene Becker

    Dec 20

    So cute and trendy! Love it!!!

  • Yvonne

    Dec 20

    Woo Hoo! LOVE IT! Can't wait til it's in my hands!!! Thank you!!!

  • Kimberley Morris

    Dec 20

    Wow...long process, thanks for the behind the scenes story. Looks like a useful bag--but personally, I won't be using it because it's red. I would have preferred the original gray, with the blue inside. Would be nice to get to pick from at least 2 color options with our Convention registrations.